Spotify wanted to bring the stories behind its quarterly earnings to life, making the numbers more relatable, engaging, and accessible to fans and younger audiences.
I led the creative team in developing concepts that transformed financial results into compelling visual narratives. Through video, motion, and organic graphic design, we translated data and business milestones into stories that felt human, culturally relevant, and distinctly Spotify, helping audiences connect with the meaning behind the numbers rather than the numbers alone.